5 BITE SIZE TIPS TOWARDS GDPR COMPLIANCE FOR SALES AND MARKETING
Clean and easy explanations for how GDPR will affect your Sales and Marketing Processes, and how to DEAL WITH THEM!
- The easiest reading on the topic you’ll read in a long time
- 11 Clear Hurdles
- Distinctive Impacts on your business
- 5 effective solutions to introduce TODAY!
How will GDPR affect the way we sell?
GDPR or General Data Protection Regulation is going to affect the way every business sells and markets itself to both consumers and business stakeholders, regardless of Brexit. Today the BBC released news of the proposed changes and impacts GDPR will bring, but know this; GDPR will be enforced as of 25th May 2018.
The Governments priority appears to be upon making consumers aware of the changes first, as opposed to business owners as well. With every consumer in Britain more alert to what GDPR compliance looks like, it will allow them to detect and report businesses which are not compliant to the Information Commissioners Office – ICO.
The sad fact is that this has been in the pipeline for over a year and we are still seeing lots of businesses who don’t know the full GPDR picture or how they need to change their selling and marketing processes in order to comply.
GDPR is fantastic for consumers, but businesses are going to have to pull their socks up to avoid heavy fines for non-compliance. Here’s a great link for how the ICO explain what GDPR is and who it affects.
It affects B2B and B2C organisations, supply chains up and down of your position and a huge diversity of business processes:- most importantly of which are how you sell and market your offering.